SERVICES
Public trust doesn’t happen with one social post. It happens with a trusted voice, repeated.
We pair a credible, independent podcast platform with a marketing and communications strategy to amplify it — turning a single appearance into sustained public support for your project.
Translate the technical conversation
Big energy projects rarely get delayed by physics. They get stalled or delayed by public opposition, misinformation, apathy or a community that never got a clear, credible explanation of the trade-offs.
For example, Nova Scotia’s offshore wind projects (Wind West) are raising real questions about fishing grounds, conservation areas, and compensation. Confidence on both the public and investment sides has to be earned before the ribbon-cutting.
The same pattern shows up across hydrogen, solar, EV and storage: the technology is often ready before the public is. And nobody is translating the technical conversation (megawatts, offtake agreements, royalty frameworks) into something the average Atlantic Canadian can actually evaluate.
Credibility
Appear on Reimagined Energy
Co-produce a series (see Co-Labs) or sponsor an episode (see Sponsor the Podcast) to put your project in front of an established, trusted audience through a journalistic format people already choose to listen to.
Reach
Amplify with marketing
We take that content and build a real campaign around it: paid and organic social, email, landing pages, and reporting that shows ROI, not just the download count.
Staying Power
Communications strategy
Projects with 10-30 year timelines need more than a launch campaign. We build the editorial calendar and stakeholder communication plan that carries your project through a multi-year approval or build [hase.
Services
Digital Marketing Strategy
A plan to strengthen your digital presence - organic search, social media, paid ads, email, and website - built on a full audit of your organization and the audience you need to reach.
Social Media Management
Editorial calendars that combine creative, clear messaging, and strong calls to action, so your project stays visible without your team having to run it day to day.
Search Engine Optimization
Getting the right eyes on the right piece of content, every time - through keyword-driven, regularly updated content across web pages, blogs, and social.
Website Design
Meaningful, functional websites built in tandem with SEO - balancing your brand with the user experience and site architecture that search engines and stakeholders both respond to.
Digital Ad Campaigns
Targeted social, Google Display, and Search campaigns aimed at the specific demographics, intent, and engagement patterns that matter for your project or policy.
Email Marketing
List management, template design, newsletters, and automation that keep stakeholders, subscribers, and decision-makers engaged through a long approval timeline.
Who We Work Best With
- Offshore wind developers
- Hydrogen proponents and alliance organizations
- Solar installers and community solar programs
- Utilities managing storage, grid modernization, or rate communication
- Provincial and municipal economic development departments
- EV charging and infrastructure installers and companies
Let's Talk
With 30+ years of marketing experience and know-how, we are confident we can advance your online presence.
Have your choice of scheduling a 30-minute meeting at your convenience OR sending an email message, and we’ll reply on the same business day.